CPG Innovation Summit: Human-Centered Marketing in an AI-Driven World - How to Stand Out & Stay Relevant

In an era where technology and artificial intelligence are shaping the marketing landscape, how can brands remain authentically human and leverage cutting-edge tools and platforms? Standing out in CPG requires more than high-impact campaigns—it’s about taking a thoughtful and adaptive approach to doing business and connecting with your customers. Success lies in embracing the balance between AI-driven efficiencies and the irreplaceable power of human creativity, empathy and storytelling.

This workshop will explore how brand leaders, marketers and strategists can navigate the complexities of AI, while keeping their brands' humanity front and center. Join us to discover how to craft innovative, resonant messaging that not only drives sales but also builds lasting loyalty with retailers and consumers. From maximizing resources to amplifying your team’s unique strengths, this session will equip you with actionable strategies to thrive in today’s dynamic marketing environment.