
Spilling the Dirt (and the Beans): Chocolate, Coffee, and Regenerative Farming at Expo West
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Meet Alter Eco and Kiss the Ground at Expo West | March 5, 2–4 PM
Chocolate, coffee, and healthy soil walk into a booth… and you’re invited. On Thursday, March 5 from 2–4 PM, Keith Bearden, CEO of Alter Eco, and Evan Harrison, CEO of Kiss the Ground are taking the stage at Booth #349 at Expo West to spill the dirt — and the beans — about regenerative farming, chocolate, and coffee that tastes as good as it does for the planet.
Expect a lively, approachable conversation that pulls back the curtain on regenerative agriculture, showing how smarter soil management, sustainable sourcing, and ethical practices directly influence flavor, quality, and the long-term health of our food systems. Attendees can ask questions, get curious, and walk away with a deeper understanding of how food can be delicious and regenerative.
Keith Bearden, CEO of Alter Eco, has spent decades leading purpose-driven food brands and guiding Alter Eco as a pioneer in regenerative chocolate. He has amplified the conversation on cleaner, climate-positive supply chains through panels, conferences, and podcasts, educating consumers and industry leaders alike on why sustainability matters at every step of production. Under his leadership, Alter Eco has scaled regenerative practices, compostable packaging, and farm partnerships that prove indulgence can coexist with a healthier planet.
Evan Harrison, CEO of Kiss the Ground, the leading nonprofit promoting regeneration and healthy soil as a solution for human and planetary health. Since joining in 2022, he has accelerated the organization’s growth through education, storytelling, and strategic partnerships, helping raise awareness of regenerative agriculture to over a million people monthly.
The first 50 guests to arrive will snag curated gift bags featuring Kiss the Ground coffee beans and Alter Eco goodies, making this a sweet stop for both inspiration and snacks.
Meet & Greet: Thursday, March 5
Time: 2–4 PM
Where: Expo West
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For more information: Visit www.alterecofoods.com and www.kisstheground.com
About Alter Eco
Alter Eco is a sustainability-driven chocolate company dedicated to crafting decadent, organic chocolate using fair trade partnerships, regenerative agriculture, and innovative eco-friendly packaging. Supported by Trek One Capital, led by founder Brandon Davis, Alter Eco combines strategic growth with mission-driven impact. Products are available at Whole Foods Market, natural retailers nationwide, and at www.alterecofoods.com.
About Kiss the Ground
Kiss the Ground is a nonprofit empowering a global movement for soil regeneration through education, advocacy, and action. By equipping farmers, businesses, and consumers with tools for regenerative agriculture, Kiss the Ground works to restore soil health, increase biodiversity, and help reverse climate change. Learn more at www.kisstheground.com.
EDITOR'S NOTE: For more information about Alter Eco or to arrange to speak with a company spokesperson, please contact Nancy Trent or Pamela Wadler at 212-966-0024 or pam@trentandcompany.com.
