The State of Conscious Beauty: Trends, Insights & Opportunities Shaping the Future

The natural and organic beauty and personal care industry is one of the most exciting areas of CPG, brimming with opportunity and innovation as consumers increasingly gravitate toward cleaner skin care, makeup, oral care and more. Shoppers across demographics are redefining conscious beauty, driving demand for products that prioritize sustainability, transparency and efficacy. In this session, we’ll provide everything you need to know as a business navigating this high-potential marketplace. From an insider look at consumer behaviors, market sizing and retail innovation to the top natural beauty product trends, brands and buyers alike will leave with a deeper understanding of the industry’s most significant opportunities—and how to make the most of them.

New this year! Purchase the State of Natural Market Insights Package for access to the slides from these 2025 Expo West presentations: The State of Natural and Organic, The State of Supplements and The State of Conscious Beauty. 

This data and insights content package will be delivered between mid-March and September as assets become available. The package also includes two data-rich State of Natural Industry Snapshots and two Nutrition Capital Network Investment Trends Snapshots. To sign up for the $399 package, log in or create a free registration with NewHope.com, then click here to complete the purchase. If you have questions, please reach out to our Client Services Team at expowest@newhope.com.