Blueshift Nutrition

Blueshift started as the solution to a problem: Founder and CEO Paal Gisholt has five kids and decided he doesn't just want to be around for them – he wants to be skiing with them into his 90s! But after a visit to a longevity specialist left him choking down handfuls of supplement pills every day, he knew there had to be a better way. The result became Blueshift Superblends – the next generation of nutritional supplements.

Blueshift Superblends are the most robust functional beverages on the market, delivering breakthrough formulations enabled by a proprietary, game-changing innovation in flavor technology. Our Superblends pack up to 10x more nutrients than supplement pills or gummies and address a range of 10+ consumer needs, from focus to sleep to recovery and more. We do all of this without added sugar or artificial flavors; instead we utilize real organic fruits and light levels of monk fruit and stevia to produce a “much-less-sweet” flavor profile. Our products are already trusted by leading retailers such as Sprouts, Fresh Thyme, Vitamin Shoppe, Harris Teeter, and Grove Collaborative, as well as top-tier hospitality partners like Hyatt, Marriott, and MGM Resorts. Winner of 15 Delicious Living Awards 2024-2026, more than any other supplement brand.