Haskalife/Prairie Life Ltd

Information

Haskalife was founded in 2023, inspired by both science and personal loss. After losing my mother and sister to cancer within a 2 year timespan, I became deeply aware of how much we take health for granted—and how reactive our nutrition system often is. I began asking a different question: what would it look like to nourish health proactively, every day, using foods that are both powerful and real?

That question led me to the haskap berry. Naturally rich in anthocyanins and grown in Canada, haskap stood out not as a trend ingredient, but as a whole food with extraordinary potential. From there, Haskalife was built as an Anthocyanin-First Nutrition™ platform—treating anthocyanins as a primary nutrient and designing everything around their daily, consistent use.

From the beginning, I knew this couldn't be just another product brand. We built Haskalife by vertically integrating berry processing, upcycling, and clinical validation to honor the whole fruit and reduce waste. Every part of the berry has value, and every decision—from sourcing to formulation—reflects a belief in transparency, sustainability, and evidence-led nutrition.

What started as a deeply personal journey evolved into a mission: to make anthocyanins a daily ritual that supports long-term health, performance, and vitality. Haskalife bridges agriculture, food science, and nutrition to create clean-label products and ingredients that people can trust—and that partners can build with.

Haskalife exists because I believe better health outcomes come from better systems, not quick fixes. This brand is both a legacy and a forward-looking platform—rooted in care, science, and the conviction that food, done right, can truly love you back.
Hall
Hall A
First Time Exhibitors
Yes
Country
Canada

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